MBA Fashion Management - Media Major


IFA Paris MBA certified by FEDE

  • DURATION: 24 month program in English
  • CAMPUSES: Paris, Istanbul or Istanbul/Paris
  • NEXT INTAKES: October 2022
  • TUITION FEE: €14,800

Also Available Online


Admission requirements:

  • Preferably 2 years of professional experience (Internships are taken into account)
  • Bachelor Graduate or significant professional experience in related fields
  • IELTS 6.5 or TOEFL IBT 79 (or equivalence) or proof of study in English, for non-native English speakers
    COVID-19 and Lockdown: We are aware that it is extremely difficult to obtain a language certificate with the current situation. IELTS has launched an online system to evaluate your English proficiency, IELTS Indicator. We accept this certificate and you can find more information on obtaining this certificate here.
  • Interview (on campus or Skype)
  • Online test

Documents to provide (in English or translated by a certified translator):

  • Fill in the online application form
  • Latest transcript
  • Copy of Bachelor diploma or equivalence
  • Motivation letter
  • Resume/CV
  • Passport photo
  • Copy of passport

All applications will be reviewed by the Program Director and Academic Director of the postgraduate department. Should applicants be deemed to not meet the minimum admission requirements in terms of academic background, they will be asked to enroll in a Foundation Workshop held prior to the starting date of their MBA Program.

Full tuition fee: €14,800
Administrative fee: €200

Istanbul/Paris or Istanbul:

An additional fee for legal assistance for Residence Permit application (Istanbul) will be charged: €300

Payment Terms:

Full payment must be made before the course start.
Early bird discount (10%) for tuition fee payments, processed at least 7 months in advance of the course start date.

Year 1:

The first year is devoted to the acquisition of core skills and competencies in a classroom environment.

This intensive and practical training is delivered via taught modules organized in four module groupings.

Two of these modules’ groupings constitute the core components of the MBA Fashion Management. It is common to all three majors (Luxury, Apparel, Media):

Marketing & Management

This grouping encompasses a series of modules that will be sequentially planned based on the structure of a marketing plan. The overall body of knowledge acquired by the students will prepare them to:

Analyse complex marketing challenges based on practical case studies
Allocate resources strategically to achieve pre-determined objectives
Craft brand DNAs allowing for the achievement of a sustainable competitive advantage.

Business Issues

The capacity to listen and interpret markets’ signals is a key component of today’s managers. It needs to be continuously cultivated. Within this module grouping students will discover the idiosyncrasies of the fashion industry from an economic and financial viewpoint.

In addition to the core module, this Media Major is centred around two module groupings, representing almost half of the curriculum:

Fashion Contextualization

This module grouping will help students acquire a deeper understanding of the fashion world as a crossover between art and industry.

Image & Communication

Students will be put in a real-life context and develop their technical skills through a series of hands-on workshops ranging from photo-shooting to creative journalism.

While the program is structured around unique modules and learning experiences, the highlight is our faculty of skilled and motivated lecturers who come from more than 20 different countries. This veritable educational melting pot allows you to benefit from different cultural perspectives which, in turns, stimulates your propensity to analyse and solve issues in creative and unconventional ways.

Year 2:

The second year is dedicated to the implementation and experimentation of these skills through the completion of a compulsory internship and the development of the Capstone thesis, a unique and individual project that owes much to IFA Paris learning by doing pedagogy.

In the Capstone Project, students are expected to create a link between the course knowledge and their practical understanding of the industry’s up-to-date best practices to prepare a fully-fledged plan for a business venture.

Finally, from inception to graduation, and regardless of their location, postgraduate students of IFA Paris will benefit from the support of a unique department called the “Career and Alumni Centre”.

Capitalizing on strong collaborations with groups such as LVMH, Richemont or Kering, the Career and Alumni Centre will give access to exclusive brand launch events, fashion shows, art exhibitions or professional trade-shows in order to build the students’ own professional network.


Year 1: 60 ECTS

Marketing & Management - 18 ECTS
Business Issues - 13 ECTS
Fashion Contextualisation - 7 ECTS
Image & Communication - 22 ECTS

Year 2: 60 ECTS

Internship - 20 ECTS
Capstone Project - 40 ECTS